Vote Yes on 5A

In 2015, the Gunnison Valley Rural Transportation Authority (RTA) sought to increase the sales tax within its special taxing district. The additional funding was required to expand ground transportation services to meet rapidly increasing demand and to grow commercial air service to and from the Gunnison-Crested Butte Regional Airport.

The “Vote Yes on 5A” Campaign Committee relied on active community members and the services of various consulting firms, including Triple Point Strategic Consulting, to conduct a successful campaign. Campaign messages were designed from the results of professional polling and voter data was analyzes to further target campaign content.